“Cosmeceuticals” is a new term born from the combining of cosmetics and pharmaceuticals. Typically, these are topically applied products that are supposed to provide medicinal-like benefits, including skin conditioners, anti-aging creams and moisturizers. While many of these products may actually provide the benefits the claim, the term itself is more an advertising and marketing term than a medical one. Because no government health agency verifies the claims, consumers must often rely on their own discretion, although serious violations are sometimes pursued by regulatory agencies such as the Federal Trade Commission. Although there have been instances of less than honest product offerings, many excellent and reliable companies in this field offer positive employment in sales and training.